“If you believe that you must keep your promises, over deliver and treat every commitment as though it's an opportunity for a transformation, the only way you can do this is to turn down most opportunities.” ~Seth Godin, American author, entrepreneur, marketer, and public speaker.
Seth is a wise man! I wanted to share his words of wisdom with you all today. Recently, I have turned down several potential clients who either do not want their dog crated during their dog’s Board and Train program, or refuse to crate their dog while working through my In-Home Training program.
Training a calm family dog requires reinforcement of calm structure. Crating your dog is a crucial tool to manage your dog's state of mind, because it allows your dog to rest, and recuperate after each training session. Crating also proactively prevents your dog from participating in a myriad of bad behaviors. Even dogs that initially experience anxiety symptoms during my training programs quickly learn to behave calmly, and see their crate as a safe haven when my training plan and tools are used consistently. When a dog is demonstrating intense behavioral issues outside of the home, that tells me the dog is not entirely calm inside of the home. Crating will ultimately lead your dog to a calm state of mind inside your home. During my behavioral rehabilitation Board and Train program, I train the dog to first behave calmly inside of my home. Often, after the indoor calm foundation is established, I never actually see the dog’s intense bad behavior outside.
Crating is also crucial because I personally own two dogs and their safety is paramount. All of my board and train dogs are properly secured in crates to ensure each of the dogs is as safe as possible during their rehabilitation experience. I honestly cannot work in a situation where I cannot not use such a crucial training, and safety tool. In my experience, the training results will not be up to par, and unfortunately the clients who choose to not crate their dogs will continue to struggle with their dog’s bad behavior.
I believe I must keep my promises to my clients. I believe in over delivering to my clients. Treating each behavioral rehabilitation as though it's an opportunity for a transformation of my client’s lives, and their dogs as well. I am at peace with turning down opportunities to work with potential clients that are simply not 100% on board with my tools and methods. Doing this leaves me available to people and their dogs who are 100% ready to roll and change their lives.